Free shipping now kicks in at $45 on domestic orders. No code, no sign-up — hit the number and the shipping charge drops off at checkout on its own.

Shipping is the part of a small soap order that never feels worth it. A couple of bars in a box costs about the same to send as a full bundle, which means the smaller your order, the worse the math looks. The threshold is there to make the bigger cart the obvious one.

The easiest way to clear it is Build Your Roster — you pick the lineup, the per-bar price drops as it grows, and you land on the right side of $45 without buying anything you didn't want.